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Cleveland Jewish News: Doing business in Israel? Try the 'direct approach’
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Michael Goldberg was working at America Online (AOL) when he had his first experience with Israel’s business culture.
AOL had just acquired Mirabilis, a Tel Aviv-based producer of real-time messaging technology. When Goldberg met the Israelis from the company, “they acted as if they had acquired us,” he recalls with a laugh.
It took Goldberg time to get used to the Israelis’ “smart, straightforward, aggressive” business acumen. Today, he is managing partner of Bridge Investment Fund, a venture capital firm aimed at bridging bioscience interests between Israel and Northeast Ohio. The fund’s main target industries are bio-medical, advanced materials and polymers.
Click here to read the entire story from Cleveland Jewish News
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